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Sales Techniques
 | Title: How I Raised Myself From Failure To Success In Selling
Author: Frank Bettger
Synopsis
What are the selling secrets that raised Frank Bettger from initial failure to unparalleled success, and fame, as one of the highest paid salesmen in America? Encouraged to tell his story by admiring colleague Dale Carnegie, Bettger reveals his proven success formula so that you too can work magic...
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 | Title: How to Master the Art of Selling
Author: Tom Hopkins
Review: A reader from UK
I can't count how many times I've read this book and each time I do, I discover that I still have a long way to go.
Some UK people may feel that some of the verbal skills taught are "too American". I felt this way too but if you give Tom a chance, he'll show you that you really can pressure (yes pressure!) and lead buyers to deal where there was very little chance of a "yes". Buy it and apply it.
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 | Title: Spin Selling Fieldbook
Author: Neil Rackham
Review: The best-selling author of S.P.I.N. Selling, which revolutionized big-ticket sales, is back with a companion volume that further demonstrates how to put S.P.I.N.'s winning strategies into practice. Rich with examples and anecdotes from sales forces at such cutting-edge companies as Motorola, AT&T,...
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 | Title: The Greatest Salesman in the World
Author: Og Mandino
Review: It is a tiny book and it is a treasure. First published in 1968, Og Mandino's classic The Greatest Salesman in the World remains an invaluable guide towards a philosophy of salesmanship. Mandino has a clear, simple writing style that supports his purpose: to make the principles of sales known to a wide audience...
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 | Title: Secrets of Closing the Sale
Author: Zig Ziglar
Review: Zig Ziglar focuses on the art of persuasion in sale, and provides tips from successful salespeople...
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 | Title: The Sales Bible: The Ultimate Sales Resource, Revised Edition
Author: Jeffrey Gitomer
Review: Gitomer gives sales professionals the right answers to the toughest questions:
* How to make sales in any economic environment
* Twenty-five ways to get that most-elusive appointment
* Top-down selling
* How to fill the sales pipeline with prospects ready to buy
* How to use the right questions to make more sales in half the time
This book is everything its title claims to be...
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